Successful liquor sale in busy season could be achieved by the following approaches: intelligent sales promotion to seize more market share; innovative marketing channels for deep-going distribution; and practice of innovative marketing strategies and internal marketing etc.

白酒“贏銷旺季”的方法有:巧促銷,搶占市場(chǎng)終端;創(chuàng)新渠道,深度分銷;實(shí)施創(chuàng)新戰(zhàn)略;進(jìn)行內(nèi)部營(yíng)銷等。

This article offers an analysis of the seasonal changes of the IPO market in China with the conclusion that there truly exists a peak period of circulation in China s stock market.

文章對(duì)中國(guó)IPO市場(chǎng)的季節(jié)性現(xiàn)象進(jìn)行分析,得出了中國(guó)證券市場(chǎng)現(xiàn)實(shí)存在發(fā)行旺季現(xiàn)象的結(jié)論,并對(duì)相關(guān)的后續(xù)研究作了初步展望。